Changing the world by redefining beauty standards and facilitating self-love one curl at a time !My name is Carolina and I am the creator of missrizos.com, a community and online platform that celebrates and promotes afro-textured hair! Miss Rizos’ vision is to change our societies standards of beauty through facilitating individual self-acceptance for women and girls through their hair. We’ve created this campaign to increase our social impact by creating a physical space that will not only provide hair care services, but will allow us to sustain our social impact initiatives.Growing up in the U.S, I thought my hair was malo (bad in Spanish) because it was what I learned from my mom, family, and society. I didn’t see people that looked like me or with my afro-textured hair on TV, magazine covers, or in movies. So for nearly 15 years I subjected myself to painful chemical treatments that straightened my hair because it was deemed ugly, unprofessional and not beautiful. On July 2010, while living in the Dominican Republic, I finally cut all of my processed hair. It took me nearly a year to feel fully beautiful, free and comfortable in my skin. This radiated as I walked the streets of the Dominican Republic and women began to stop and ask me how I made the decision to grow my natural hair, my hair care regimen, and how I dealt with the challenging family members, bosses, and friends who openly criticized this choice. I became an example and resource, which led to the creation of missrizos.com. My online platform and content address these hair care questions, and simultaneously fight the ongoing and deeply rooted discrimination that many people face because of their afro-textured hair at work, schools, and other public and private spaces here in the D.R. Over three years later and Miss Rizos has reached over 50,000 followers, readers and subscribers from 79 countries. We have hosted well-attended events in over 20 cities including Madrid, New York and others. We have also hosted many identity, empowerment and educational hair workshops for young girls. Launched a campaign and t-shirt line called “Yo Amo Mi Pajon” (I love my afro). The idea is to celebrate yourself and each other and spread the Miss Rizos message of self-love and acceptance everywhere you go. You can follow us on Instagram and twitter @missrizossalon and on facebook at Miss Rizos salón, my lifestyle platforms are @miss_rizos and miss rizos!